Our Story

We know how important it is to be able to change your look at anytime you want.
We want to provide you with the possibility to match your frames with every occasion
and all of your favourite looks.



  • Franc Nobel was built out of respect

for quality craftsmanship, simple design, modern convenience and most importantly for people like you, who know that you shouldn't have to overpay for a great style. We’re not letting you pay for expensive license holders and retailers.


We cut out all the middlemen

Like most of you, we’ve long had to choose between over-priced,
over-marketed eyewear that disrespect your intelligence, lack of lifestyle which disrespect your personal style.
We knew there had to be a better way, so we created Franc Nobel as a return to the essential: Look sharp. Pay sweet.

The Franc Nobel Way
traditional way
Vintage Inspired Acetate Frames

Acetate is a bio-plastic made from cotton and wood pulp.
Like a fine tailored shirt, our acetate frames can be adjusted for a custom fit that's just right for you. We believe in working with cured acetate that has been aged longer for durability & strength. We carefully select acetate to make sure that it meets our high quality standards & style. We work with selected number of manufacturers because we only want the best options.

Note from Founders

Franc Nobel was created in Jakarta, Indonesia in 2015. Our vision of creating a brand which offers luxury handcrafted wearable styles. Brilliantly highlight natural beauty and individuality with fashion-forward silhouettes combining design, quality, service, & original brand DNA for the best value. Built on all that value, making Franc Nobel most unique.

Franc Nobel is inspired by you & your lifestyle.
Marc Uthay

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